Promotion campaigns are a great opportunity to showcase business product offerings or services. Some businesses use this feature to share discount codes or deals to encourage adoption.

Campaign Guidelines
  • Please refrain from featuring Pokémon or related brand features. Since this is a partnership with Pokémon GO, and not The Pokémon Company, SMB partner campaigns and content cannot mention or feature Pokémon or related brand features, such as Pikachu.Further, campaigns cannot feature or promote unofficial Pokémon merchandise.
  • Promotions must comply with all applicable laws.
  • Promotions featuring representations of prohibited content are not permitted.
  • Promotions must not target children.
  • Promotions must be accurate, truthful, and not misleading, with terms clearly stated or linked. 
  • Promotions must not imply that they are endorsed or sponsored by Niantic or its licensors.
  • Aside from any Sponsor Promotional Materials Niantic may provide, Promotions must not use the intellectual property of Niantic or its licensors, including characters, character names, games images and titles, and logos, brand names, and other brand features.
  • Promotions that are directly visible within the image/text fields of your sponsored in-game location, must:
    • be redeemable at your business location;
    • clearly indicate an expiration date; and
    • be honored until the expiration date.
  • Sponsor Content may not include contests, sweepstakes, drawing, or raffles.